THE FRANCHISE C-SUITE COMMUNITY BY FRANCHISE ASSEMBLY
For too long, community and professional development for franchise executives has been hard to find, lacking value, and not prioritized. The Hello Mastermind community is changing that tired narrative with elite in-person events, virtual workshops, regular meetings for accountability and a thriving Slack chat for franchise execs to level up!
Welcome to the Community for Franchise Executives
The Hello Mastermind community is for franchise executives and C-Suite professionals with a passion for improvement and a collaborative approach to growth. We host exclusive in-person masterminds, monthly virtual sessions, and have a thriving slack channel for real-time connection and accountability.
In-Person Retreats:
Cultivate a thriving in-person executive franchise community
Cultivate a thriving in-person executive franchise community
Peer Collaboration:
Learn and grow with fellow franchise executives & leaders
Learn and grow with fellow franchise executives & leaders
Executive Membership:
Focused on creating top-tier value for all of our members
Focused on creating top-tier value for all of our members
Stay Accountable:
Virtual channels and regular check-in calls for accountability
Virtual channels and regular check-in calls for accountability
MEMBERSHIP OPTIONS
The All-Access Membership
- Access to all Hello Mastermind events (virtual & in person)
- Monthly virtual meetings with the Hello Mastermind community
- Access to private Slack channel
- Accountability network
- Exclusive events at the biggest franchise conferences
In-person retreats are May 18-20 (Portland, ME), and November 4-5, 2026 (Denver, CO). More details below!
Franchise Marketing Live is November 2-3, 2026 in Denver, CO!
$2700 for Annual Membership | Apply now for registration
Memberships are pro-rated on an annual basis for January - December 2026.
- Monthly virtual meetings with the Hello Mastermind community
- Access to private Slack channel
- Accountability network
- Exclusive events at the biggest franchise conferences
In-person retreats are May 18-20 (Portland, ME), and November 4-5, 2026 (Denver, CO). More details below!
Franchise Marketing Live is November 2-3, 2026 in Denver, CO!
$2700 for Annual Membership | Apply now for registration
Memberships are pro-rated on an annual basis for January - December 2026.
MEMBERSHIP OPTIONS
Virtual-Only Membership
- Access to virtual Hello Mastermind events
- Access to private Slack channel
- Monthly virtual meetings with the Hello Mastermind community
- Accountability network
$1900 for Annual Membership | Apply now for registration
**Must attend at least one in-person retreat at the "event only" pricing.
Memberships are pro-rated on an annual basis for January - December 2026.
- Access to private Slack channel
- Monthly virtual meetings with the Hello Mastermind community
- Accountability network
$1900 for Annual Membership | Apply now for registration
**Must attend at least one in-person retreat at the "event only" pricing.
Memberships are pro-rated on an annual basis for January - December 2026.
NON-MEMBER EVENT ACCESS
In-Person Retreat Event Tickets
Not sure if you're able to commit to the all of it, but want to attend an in-person event? We have limited ticket availability for non-members so apply for access! Registration, some meals, and activities are covered with this cost. Hotel and travel are separate.
$900 per event | Apply now for registration
$900 per event | Apply now for registration
Upcoming In-Person Events
May 18-20, 2026
Hello Mastermind Retreat | Portland, ME
The Press Hotel
November 4-5, 2026
Hello Mastermind Marketing Retreat | Denver, CO
The Brown Palace Hotel
These events are small, invite-only, in-person experiences designed for honest conversations and real strategic progress. This year, we’re heading to Portland, Maine and Denver, Colorado — intentionally away from the conference circuit — to give franchise leaders space to think, connect, and collaborate at a higher level. No stages. No selling. Just smart peers, guided discussion, and meaningful time together in one of the most inspiring settings we could choose. For executive franchise marketers and executive franchise development professionals. $900 per event
👋 Registration Opening Soon for Both Events!
Hello Mastermind Retreat | Portland, ME
The Press Hotel
November 4-5, 2026
Hello Mastermind Marketing Retreat | Denver, CO
The Brown Palace Hotel
These events are small, invite-only, in-person experiences designed for honest conversations and real strategic progress. This year, we’re heading to Portland, Maine and Denver, Colorado — intentionally away from the conference circuit — to give franchise leaders space to think, connect, and collaborate at a higher level. No stages. No selling. Just smart peers, guided discussion, and meaningful time together in one of the most inspiring settings we could choose. For executive franchise marketers and executive franchise development professionals. $900 per event
👋 Registration Opening Soon for Both Events!
WHY INVESTING IN YOUR EXECUTIVES MAKES SENSE
Investing In professional development for your executive leadership helps retain and grow the talent in your company. These are the leaders of your brand, and they make a tangible impact on your company success.
HOW OUR EVENTS ARE DIFFERENT
Bring Your Challenges, Leave With Action Steps AND Community
The Hello Mastermind in-person events are designed to help Franchise Executives DISCONNECT with day-to-day tasks and RECONNECT to big-picture planning, solving challenges, and nurturing executive community.
The Mastermind Structure
Our structure is a combination of networking, roundtable discussions, and bringing challenges to solve and workshop with your peers. We choose a theme for each event that focuses our conversations for the roundtables and workshops.
Our structure is a combination of networking, roundtable discussions, and bringing challenges to solve and workshop with your peers. We choose a theme for each event that focuses our conversations for the roundtables and workshops.
Locations & Experiences
We choose locations & activities that allow for disconnection from daily tasks, and reconnection to the bigger issues and action steps that need to be made in your role.
We choose locations & activities that allow for disconnection from daily tasks, and reconnection to the bigger issues and action steps that need to be made in your role.
Collaboration & Community
We spend a lot of the Masterminds doing deep work and workshops, but a lot of the action steps and value you leave with is from the conversations during dinners, activities, and organic connection with your peers.
We spend a lot of the Masterminds doing deep work and workshops, but a lot of the action steps and value you leave with is from the conversations during dinners, activities, and organic connection with your peers.
Event Pricing & Access
All-Access members have registration, meals, and activities included in their annual cost. For non-members, there are a limited number of tickets available for purchase separately. Hotel and travel are not included.
All-Access members have registration, meals, and activities included in their annual cost. For non-members, there are a limited number of tickets available for purchase separately. Hotel and travel are not included.
“The quality of your life is a direct reflection of the expectations of your peer group. Choose your peers wisely.” - Tony Robbins
JOIN THE COMMUNITY
How Can a Peer Advisory Group Unleash Potential?
Community support from executive peers is foundational to growing in your skillsets and becoming an even better leader and marketer. Join this passionate group to get the development and community you've been looking for!
-Enhanced leadership ability
-Bolstered self confidence
-Increased accountability
-Disciplined big-picture thinking
-Increased profitability
-Shared ideas & creative brainstorming
-Issues and challenge resolve
-Improved recruitment
-Effective delegation strategies
Peer groups don't really exist in franchising and we need to learn, grow and support each other!
Our commitment to you is to provide peer to peer engagement and one that facilitates:
-An environment for real connection and trust
-No judgment zone
-More ideas and perspectives; increasing clarity and focus
-Meaningful connections
-Space to disconnect to connect
-Sharing best practices
-Increasing speed of success
Psst... Having a hard time getting your leadership on board? Apply with us and we can provide resources to help showcase the value of getting top-tier development for Franchise Executives.
-Enhanced leadership ability
-Bolstered self confidence
-Increased accountability
-Disciplined big-picture thinking
-Increased profitability
-Shared ideas & creative brainstorming
-Issues and challenge resolve
-Improved recruitment
-Effective delegation strategies
Peer groups don't really exist in franchising and we need to learn, grow and support each other!
Our commitment to you is to provide peer to peer engagement and one that facilitates:
-An environment for real connection and trust
-No judgment zone
-More ideas and perspectives; increasing clarity and focus
-Meaningful connections
-Space to disconnect to connect
-Sharing best practices
-Increasing speed of success
Psst... Having a hard time getting your leadership on board? Apply with us and we can provide resources to help showcase the value of getting top-tier development for Franchise Executives.
PROUDLY SUPPORTED BY OUR SPONSORS
Interested in Becoming a
Strategic Partner?
Strategic Partner?
Our sponsors are a big part of what makes this membership possible and (not to brag) we've heard our events are top-tier when it comes to getting valuable conversations and relationships built as a partner. For that reason, we accept limited sponsors for each year. Email our team to learn about available opportunities!
HOW WE GOT STARTED
The Hello Mastermind membership & community was created by Liane Caruso of helloCMO, an innovative fractional CMO agency for franchise brands. Liane's vision is for franchise execs to have a supportive community and ongoing education that meets them at the executive level.
Hello Mastermind is powered by Franchise Assembly, an events company focused on curating content and thought leadership for the franchise industry.
Hello Mastermind is powered by Franchise Assembly, an events company focused on curating content and thought leadership for the franchise industry.
